Chief of Growth

You own the number. We own the machinery that produces it.

Penrose Growth works with residential and commercial service businesses across the United States.

An Operating Bench for a Chief of Growth Who Owns the Number

An operating bench for a Chief of Growth exists because the gap most growth executives face isn't strategy — it's execution capacity. Penrose runs demand generation, attribution, and sales infrastructure as an embedded function so the Chief of Growth keeps the strategy and the seat at the table while we deliver the operating work underneath it.

Embedded revenue operations for growth executives

Embedded revenue operations for growth executives means we run paid, organic, and reactivation channels weekly and report cost per booked job by channel, so the number a Chief of Growth presents to the owner or board is backed by a system, not a forecast.

Attribution and CRM cleanup for service businesses

Attribution and CRM cleanup for service businesses establishes one definition of a lead and a won job inside your CRM, replacing a spend nobody can trace with a baseline nobody argues with.

Growth execution partner for marketing leaders

As a growth execution partner for marketing leaders, we work under your brand and reporting cadence — including managing existing agencies to a booked-job standard — and often hand off a documented system to an in-house hire we helped scope, consistent with the broader operating bench model we run for sponsors and operators alike.

Frequently Asked Questions

Will you work under our brand and process?
Yes. We operate as an extension of your function, in your tools, with your naming conventions and reporting cadence.
Do you manage our existing agencies?
Yes, where they are producing. We hold them to booked jobs at a defensible cost, and we replace the function when they cannot clear that bar.
What do you need from us to start?
Access to the CRM, ad accounts, call tracking and financials, plus one hour a week with you. Everything else we build.
Can you help me build the internal team over time?
Yes. Many engagements end with a documented, instrumented system handed to in-house hires we helped scope and recruit.